Fifteen years ago today hip-hop lost one of its greats when the Notorious B.I.G. was tragically
murdered in Los Angeles at the age of 24. Fans across the world still mourn his loss and celebrate
his legacy as one of the greatest lyricists of all time. With his laid-back flow and remarkable gift
of wordplay, Christopher Wallace translated his life as a drug dealer in Brooklyn into often dark,
but vivid anthems, inviting listeners to share in his experiences from the streets while entertaining
with his whip-smart rhymes.

On the 15th anniversary of his death, looks back on his legendary career with five classic
videos. We’ll always love Big Poppa.

“JUICY” (1994)

Notorious BIG - Juicy by tktouz

Revered as one of his best singles, “Juicy” represented the everyman struggle and eventually
managing to overcome it. Its video portrayed B.I.G.’s rise to the top, from looking back on his
one-room shack to giving interviews poolside.

“BIG POPPA” (1995)

Biggie celebrated one of his most successful singles by throwing a killer house party in the video for
“Big Poppa.” Bathed in a red light, guests including Mary J. Blige, Puff Daddy, and more toasted to the
good life while sipping champagne and laying up in the Jacuzzi.


Brooklyn was represented in the Hype Williams-directed video for “One More Chance.” The house
party featured Puff tickling the ivories, Heavy D taming the crowd outside, and singers like Mary J.
Blige, Faith Evans, Aaliyah, and Total singing the hook.

“HYPNOTIZE” (1997)

Bad Boy helped usher in the shiny suit era with the cinematic video for “Hypnotize,” a lavish
mini-movie where Puff and Biggie got run down by helicopters that trailed their yacht. The chase
heated up on land where the duo sped away from a gang of motorcyclists and ended up in the
confines of their home, where they partied in style.

“SKY’S THE LIMIT” (1997)

As one of the few tracks to get the visual treatment following his death in 1997, “Sky’s the Limit” found a
way to make Big little. Director Spike Jonze cast a handful of children to portray him, Puffy, Lil’ Kim, and
Busta Rhymes, showing the adolescent crew lounging around a mansion and living the high life.